In Portugal, personalization is a key trend among sex doll buyers, with many opting for customization to reflect their unique preferences. Popular options include selecting specific facial features, such as eye shape, lip fullness, and facial structure, to create a distinct look. Body customization is equally important, with choices ranging from body type, height, and breast size to muscle tone and posture. Skin tone and hair options—covering hair color, length, and style—allow for further individualization. Many customers also choose additional features like tattoos, piercings, or unique markings to add personality. Functional customizations, such as adjustable joints, removable parts, or enhanced oral capabilities, are increasingly sought after to improve usability. Some buyers opt for technological enhancements, including heating or voice features, to increase realism. In Portugal, the trend is toward creating dolls that are not only visually appealing but also highly personalized in functionality, ensuring a more satisfying and authentic experience. This focus on customization underscores the importance of individual expression and comfort in modern sex doll ownership.